Procter & Gamble and Coca-Cola to Underwrite AFRICAN-AMERICAN LIVES, a New PBS Series Tracing Black History Through Genealogy And DNA Science, Premiering February 2006
"The Procter & Gamble Company (NYSE: PG - News) and The Coca-Cola Company (NYSE: KO - News) will underwrite AFRICAN-AMERICAN LIVES, an unprecedented four-hour series on PBS that takes Alex Haley's Roots saga to a whole new level. Hosted by Henry Louis Gates, Jr., W.E.B. Du Bois professor of the Humanities and chair of African and African-American Studies at Harvard University, AFRICAN-AMERICAN LIVES will air February 2006 on PBS. The series is a co-production of Thirteen/WNET New York and Kunhardt Productions Inc. "
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